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At first, everything feels reassuringly familiar. April Masterson appears to have built the sort of life many people quietly aspire to. She has a successful baking channel on YouTube, a beautiful home, a husband with a respected career and a place at the centre of her suburban community. She's the mother who bakes for school events, organises fundraisers and always seems to know the right thing to say. Then the anonymous text messages begin.

Rather than remaining confined to a single storyline, Vince finds himself exploring a range of communities and motivations. The inclusion of the Amish community, the political campaign, and the strange run of gambling success all seem disconnected at first, but Pomare clearly has a knack for bringing disparate elements together in very clever ways.